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Unmask

/ʌnˈmæsk/verb
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To unmask means to remove a mask or disguise, exposing what was hidden beneath to reveal the true identity or reality. In modern contexts, it's frequently used metaphorically, such as in investigations or social media to uncover deception or secrets, adding layers of intrigue to everyday conversations and professional ethics.

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In 1974, the Watergate scandal popularized 'unmasking' in journalism, as it led to the revelation of key informants and ultimately the resignation of U.S. President Richard Nixon, reshaping American politics. Interestingly, in neuroscience, unmasking can refer to how the brain reveals suppressed signals during learning, a phenomenon first described by researchers in the 1950s that helps explain memory formation.

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